Mood Meter:

Mood

A Real-Time Satisfaction Meter Webinar

Review the Slides.

We wanted to understand our user’s mental journey while interacting with a product. How do you get real-time moments of truth during Think-Aloud-Protocol? So, we created this tool to help us tell a better story.

For those of you that attended UXPA Boston in May, you may have already been introduced to our Mood Meter tool. We’re excited to share the concept behind the Key Lime Original ‘Mood Meter’ in this live presentation.

Join us for a 60-minute live webinar with CEO, Ania Rodriguez, and User Experience Researchers, Jonathan Knopf and Rick Damaso.

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Auto Insurance Mobile Competitive Index Report Overview

by Lynn Gonzales | Jul 7, 2015 | Webinar, Webinars

Auto Insurance

Mobile Competitive Index Report Webinar

Overview

Auto Insurance Mobile Competitive Index Webinar

Join us for a 30-minute on-demand webinar introduction to the Key Lime Interactive Mobile Auto Insurance Competitive Index Report.

We will be giving companies an exclusive preview of the methodology behind this report. Join our Director of Quantitative Research, Dana Bishop, as she leads the overview on KLI’s competitive index. This report goes far beyond a basic heuristic evaluation or expert review.

Auto Insurance Mobile Competitive Index Panel:

HOST: Kelly Nercess, Marketing Coordinator, Key Lime Interactive
Dana Bishop, Director of Quantitative Research, Key Lime Interactive

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Auto Insurance Mobile Competitive Index Overview

Key Lime Interactive (KLI) releases its bi-annual Auto Insurance Mobile Competitive Index report in June and December. This bi-annual report will feature eight of the largest Auto Insurance insurance companies in the U.S., including State Farm, Allstate, GEICO, Progressive, Nationwide, Esurance, USAA, and Liberty Mutual. The review examines these competitor’s mobile sites as well as iPhone and Android Phone apps and ultimately ranks the insurance companies, awarding top rank to those who most effectively meet the consumer’s self-defined needs.

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Trailblazers Tell All: The Truth Behind Journey Mapping

by Lynn Gonzales | May 20, 2015 | Webinar, Webinars

Trailblazers Tell All:

The Truth Behind Journey Mapping

CJM

The Truth Behind Journey Mapping Webinar

Journey Maps are an easy illustration that accurately represents the current customer experience with your product or service. Journey Mapping is a critical way to capture all of the major touch points that exist across the omni-channel experience. It’s a tool that companies use to help them see what their customers truly want – the real moments of truth/decision points and the ways in which customers go about achieving their needs.

Journey Maps help to visualize existing pain points and opportunities for future engagements with your customers. In this webinar, you’ll learn about the importance of user journeys, and ways to leverage these key components to inform your user experience strategy.

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Inside This Webinar

Learn first-hand experiences from some of the world’s top brands who have personal experience developing journey maps. They’ll have some tips and tricks you can use when incorporating these journeys into your overall CX strategy.

Event Hosts:

MODERATOR: Ania Rodriguez, CEO, Key Lime Interactive
Rima Campbell, SVP Global UX Research & Usability, Citi
Marta Rey-Babarro, Senior UX Manager, Google
Bryan Trogdon, Director of User Experience, Office Depot & Office Max

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Eye Tracking The Mobile User Experience

by Lynn Gonzales | Apr 2, 2015 | Webinar, Webinars

Eye Tracking

The Mobile User Experience

Experience

Eye Tracking – UX Webinar

On April 2nd, our Principal Researcher & Director, Andrew Schall, and User Experience Researcher at Facebook, Jennifer Romano Bergstrom, gave an in-depth LIVE webinar on eye-tracking the user experience.

Eye-tracking is now more accessible to UX professionals than ever before. Recent advancements in technology have made eye tracking less expensive, much easier to use, and flexible enough to track a variety of devices. However, few UX professionals are aware that eye tracking isn’t just for big screens anymore. Mobile devices are becoming a dominant interface for our users and we need to be able to understand what attracts their attention and what they see when interacting with these devices.

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Eye Tracking Panel:

This webcast will empower attendees with the knowledge of how eye tracking can be applied to their mobile user research projects as well as best practices for conducting a successful mobile eye-tracking study.

Event Hosts:

HOST: Kelly Nercess, Marketing Coordinator, Key Lime Interactive
Andrew Schall, Principal Researcher & Director, Key Lime Interactive
Jennifer Romano Bergstrom, User Experience Researcher, Facebook

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Home/Renter’s Insurance Mobile Competitive Index Report Overview

by Lynn Gonzales | Mar 24, 2015 | Webinar, Webinars

Home/Renter’s Insurance

Mobile Competitive Index Webinar

Report

Home/Renters Insurance Mobile Competitive Index Webinar

Join us for a 30-minute on-demand webinar introduction to the Key Lime Interactive Mobile Home/Renter’s Insurance Competitive Index Report.

We will be giving companies an exclusive preview of the methodology behind this report. Join our Director of Quantitative Research, Dana Bishop, as she leads the overview on KLI’s competitive index. This report goes far beyond a basic heuristic evaluation or expert review.

Don’t get left behind on this consumer-driven report with the most updated insights towards customer preferences in the insurance industry.

Webinar Panel:

HOST: Kelly Nercess, Marketing Coordinator, Key Lime Interactive
Dana Bishop, Director of Quantitative Research, Key Lime Interactive

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Trusted by over 100 of the world's top organizations

100

Home/Renter’s Insurance Mobile Competitive Index Overview

Key Lime Interactive (KLI) releases its bi-annual Auto Insurance Mobile Competitive Index report in June and December. This bi-annual report will feature eight of the largest Auto Insurance insurance companies in the U.S., including State Farm, Allstate, GEICO, Progressive, Nationwide, Esurance, USAA, and Liberty Mutual. The review examines these competitor’s mobile sites as well as iPhone and Android Phone apps and ultimately ranks the insurance companies, awarding top rank to those who most effectively meet the consumer’s self-defined needs.

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Mobile Payment Compatibility Apps

by Lynn Gonzales | Nov 4, 2014 | Webinar, Webinars

Mobile Payment Compatibility Apps

UX Webinar

Mobile

Mobile Payment Compatibility App UX Webinar:

If you have been following the September and October 2014 editions of the Key Lime Interactive newsletter, you may have read the two-part article that focused on mobile payment apps. Our researchers, Kathleen and Phil, faced a challenging experience with mobile payments during a New York music festival, which inspired them to get together and assess the leading mobile payment apps that are currently on the market.

Get the insights from our user experience specialists as they field some of the popular forms of mobile payments and they share their perspective on usability and options.

Some of the apps that will be covered:

ApplePay
Google Wallet
PayPal
Softcard/ISIS
LoopPay
Coin
Starbucks

Our researchers will also be giving their predictions for the future of mobile payments.

How will this impact the purchasing experience moving forward?

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